UTM Link Builder
UTM Link Builder
Generate campaign tracking URLs for Google Analytics.
Your Generated UTM Link:
What are UTM Parameters?
Urchin Tracking Module (UTM) parameters are short text codes that you add to URLs (links) to help track the performance of webpages or marketing campaigns. When a user clicks a UTM link, tools like Google Analytics track where the visitor came from (Source), how they got there (Medium), and which specific ad they clicked (Campaign Name).
Frequently Asked Questions
Which fields are strictly required?
To properly track a link in Google Analytics, you must provide the Website URL, Campaign Source, and Campaign Medium. Name, Term, and Content are optional.